EDL, Bradford and Social Media
Just spent a few hours reviewing the events in Bradford with the English Defence League. Obviously I wasn't with them I was just looking at what was going on with them in West Yorkshire's second city.
That the the EDL were allowed to protest in one of the most ethnically diverse cities in the country – Bradford has a huge Asian population - was travesty. However, reviewing the conversation on the web it’s heartening to see that the bulk of the social media platforms are being manned by people who clearly deplore what’s going on and are resorting to Twitter, Flickr, YouTube, blogs, podcasts etc to register their disgust.
A few EDL members are also using the same tools. I saw one Tweet by a bigot boasting how he had punched a paki! However, the bulk of the conversation appears to be lead by people who deplore the EDL.
What has been heartening for me is that the EDL-meme has been captured by social media. I say this because I have just pulled together a presentation entitled What Is Social Media Now? Which I hope to use for new business pitches but also at a few conferences and BarCamps I will be attending shortly.
My main point is that social media IS THE MEDIA. Today there has been little coverage of the events in Bradford on mainstream media – either on the nearest radio stations at BBC Leeds, Real Radio or others.
Most of the first-hand accounts I have picked up have been on Twitter (Twitterfall is particularly good for this), blogs, flickr and YouTube.
Social media works – and the EDL can f**k off.